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AutoCRM
AutomotiveCompass has developed an intranet-based CRM product focused on
the specific needs of automotive system and module suppliers. The
product, AutoCRM, is an integrated solution that combines
automotive supplier-specific tools, processes, databases and support.
This
solution provides real-time knowledge sharing, enterprise-wide access,
and continuously refreshed databases (OEM touchpoints, competitive
profiles, planning metrics) supported by a team of experienced
automotive and IT professionals.
The
AutomotiveCompass solution supports automotive supplier growth, cost
reduction and shareholder value. Importantly, the AutoCRM modules make
the concept of increased vehicle manufacturer centricity
operational.
The
Product
AutoCRM is specifically designed to assist automotive suppliers in
achieving their goals. To do this, we incorporate three modules, namely:
-
TouchPoint
mapping and management
-
Opportunity
evaluation, business case development and resource commitment
-
RFQ
management.
Out-of-the-box
and customized AutoCRM solutions are available.
The
AutoCRM Value Proposition
AutoCRM helps an automotive supplier to win more business at better
prices and margins. To do this, AutoCRM provides tools, processes,
databases and support focused on:
-
Increasing
vehicle manufacturer centricity
-
Leveraging
TouchPoint mapping and management for more productive customer
relationships
-
Targeting
opportunities and influencing the RFQ before release
-
Better
opportunity evaluation, business case development and resource
commitment
-
RFQ
management: evaluating potential, timing, resource needs and
activities supporting the RFQ
-
Real-time
knowledge sharing across the enterprise
-
Improving
sales and marketing efficiency
-
Brand
building.
The
Innovations
The AutoCRM initiative makes an automotive supplier's sales and
marketing resources more effective and more efficient by integrating
customer relationships (touchpoints), technology (e-business) and
information (customers and competitors).
Three
factors set AutoCRM apart from the competition:
-
It
has been developed, tuned and tested in the global automotive
supplier environment (i.e., this is not a
retail-based CRM solution twisted into a new shape).
-
It
is a complete turnkey solution that includes rapid delivery and
time-to-benefit.
-
It
is competitive in price, quality, and delivery. For example,
specific industry and process knowledge and experience, and an
off-the-shelf core, compress the start-up and implementation phases,
increase project quality and lower supplier cost.
For
additional
information, please contact us:
1.610.436.1150,
ext. 205
info@automotivecompass.com
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2001-2003 AutomotiveCompass, LLC. All rights reserved.
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